You are first and foremost, a really good writer. You love to write. You can go from funny to profound to serious and back again, usually in one day. You write headlines. You write long copy and web copy and radio copy. You write commercials and videos and ads and mini-docs. You do volume. You do research. You’re the harshest critic of your own work. You don’t want to work in a sweatshop but you don’t mind getting a little sweaty for a good idea. You make stuff. You don’t make excuses. You have an eye for good writing and big ideas. You dig digital and you’re into modern marketing. You look at the big picture, how marketing connects people and brands. It’s not an ad, it’s an experience! Your drive is to create great work: smart and clever and beautiful. It wins awards and it moves a client’s business. Many fantastic writers are not very good leaders. And that’s okay, but it’s not you. You’ve got what it takes to lead teams and projects. People look up to you. You can criticize a person’s work without being critical of a person. You’re positive, even when you’re saying negative stuff about a line or an edit or an idea. You think about the work in the deck and the deck itself. You concept the meeting. You’ve got a little account person in you. You like clients. You are the best presenter you know. You are all about the work. But you’re all about the culture of the agency, too. You’re a positive voice in the creative department and the whole agency. You believe we’re all in this together and you believe we’re here to not just help clients move units, but to make the world a better place. Sound like you?