Media Operations Assistant
The Allen & Gerritsen media team is seeking a highly organized and detail-oriented professional to join its ranks as a Media Operations Specialist (“MOS”).
Responsibilities:
- Execute and perform quality assurance (QA) on paid media campaign tags within Google DoubleClick Campaigns
- Ensure brand safety through dashboard monitoring via MOAT Ad Verification, IAB, DoubleVerify etc.
- Distribute and manage ad tags, URLs, and creative assets with media partners
- Work closely with project managers (PMs) to create detailed schedules and set deadlines for various stages of project execution
- Develop and manage internal media documents such as traffic sheets, creative spec sheets, and asset grids
- Receive basic media buy information from other media team members
- Understand measurement plans and KPIs per campaign to troubleshoot any faults in business-critical data collection
- Ensure agency created data governance policies are adhered to
- Discuss diagnostic performance results for media campaigns with the analytics team
- Serve as the primary resource for the analytics team and their reporting questions
- Ensure ad tags match the established measurement plan
- Use critical thinking & problem solving skills to resolve ad serving and reporting issues
- Actualize end-of-period and end-of-campaign media delivery, and reconcile billing with the accounting team
- Collect and share campaign screenshots and preview links
Requirements:
- BA / BS degree or equivalent
- Minimum of 1+ years of experience in digital ad trafficking
- Mastery of Google Campaign Manager (DoubleClick/DCM)
- Experience with campaign implementation for various media types, such as HTML5 display, rich media, video (VAST / VPAID), custom content etc.
- Excellent Microsoft Excel and/or Google Sheets skills
- Exceptional communication skills
- Strong analytical, problem solving, and decision-making skills
- Proven ability to work in a fast-paced environment while managing multiple projects at a time against strict deadlines
- Ability to work collaboratively as part of a cross-functional team
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