& using our powers for good


We write words. We create pictures. We express beliefs. We get people to take action. When that action is focused on a great cause, we spread goodness. That’s what our Action & Goodness program is all about. This year, we pointed the camera at the issue of homelessness in both Boston and Philadelphia.

Four charities in need. One larger mission of hope.

Horizons for Homeless Children. Pine Street Inn. Ready, Willing & Able. The Northeast Animal Shelter. These are four organizations at the forefront of working to eliminate homelessness in all its forms. We were humbled by the amazing stories, which in turn, inspired the A&G extended family to donate and share in the true spirit of holiday giving.

Lasting & meaningful impressions.

After sharing the stories and encouraging others to spread the goodness through social media, we reached 564,834 people. And we raised more than $37,000 in just three weeks. For the charities, it made a small difference. For the agency, it was an unforgettable experience.

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