Friends Helping Friends


A reminder to keep your drinking buddies in check.

Activating the Social Circle

Most young people won’t admit they binge drink. They think they’re invincible. So instead of blaming and lecturing, we decided to empower with a very real message: when you drink, watch out for friends—and save them from potentially serious consequences.



A Few More Suggestions
Browse more client work below

The Allegheny College Prize for Civility in Public Life
Allegheny College
The Allegheny College Prize for Civility in Public Life has become the singular Washington, D.C. event that spotlights civili...
Green Still Runs Deep.
Boston Celtics: Green Runs Deep
For the 2015-16 NBA season, our visually-arresting work captures how Green truly runs deep, even in this young and energetic ...
Daytona Rising
Sunoco Daytona
Transforming the world center of racing into America’s first motorsports stadium through an immersive, unparalleled branded ...