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A&G's "Welcome World" Campaign for Meet Boston Featured on Ads of the World

06.08.26


As Boston prepares to welcome the world for a landmark summer of global events including the 2026 FIFA World Cup, the return of tall ships, and America’s 250th anniversary celebrations, A&G’s “Welcome World” campaign for Meet Boston is getting noticed.

Ads of the World featured the work, a 60-second film that follows Boston hospitality workers, restaurateurs, tour guides, and small business owners preparing to greet visitors from around the globe. Set to a reimagined version of “He’s Got the Whole World In His Hands,” the spot was built around the real sounds and voices of the city itself, captured on location and transformed into a custom anthem in collaboration with Gratitude Sound.

The campaign runs across broadcast, radio, OLV, social, OOH, print, and display.

Read the full article here: Welcome World on Ads of the World